TECHNOLOGY · IDEAS · CREATIVITY
Complex ideas
made clear.
I help business people use AI, automation and software to solve real problems—and make the know-how clear, practical and accessible.
FEATURED EXPLAINER · SELECTED WORK
A faster way to get
product feedback.
Have you considered a platform that gives agents application data as context, lets them test in ways similar to real users, and collects their feedback?
Explore the projectFrom application
to insight.
Application data
Give the tests context
AI agents
Test the application
Feedback
Review the findings
Collect → Test → Learn
What changed with this platform
The result: faster feedback, lower testing costs, the ability to go to market sooner and scale the solution quicker. These are the outcomes I’ve described from the project; numerical comparisons have not yet been published.
AI Agents
AI Isn’t Just Changing How We Code, It’s Making Us Rethink the SDLC
Coding agents are not simply increasing developer productivity. They are changing the structure of the software development lifecycle, moving human responsibility toward intent, architecture, judgment, governance, and customer outcomes.
AI Agents
Before You Give an Agent a Goal, Define Its Authority
As agents take actions across business systems, leaders need an explicit account of what each agent may access, change and commit the organization to. Useful autonomy depends on enforceable limits, evidence of completion and a workable recovery process.
AI Product Strategy
Cheap Intelligence Is Changing What We Can Afford to Build
AI is changing both the effort required to create software and the economics of embedding useful intelligence in products. Personal applications, focused business tools and smaller markets become worth reconsidering, provided leaders account for quality, operating costs and ongoing ownership.
AI Product Strategy
More AI Interviews Won't Automatically Give You Better Customer Insight
AI can help conduct and summarize more customer conversations, but interview volume does not establish understanding. Product leaders need deliberate recruitment, traceable evidence and tests that connect what people say to what they do.
Product management · 1 min 33 sec
Traits of a Great Product Manager
A short introduction to four traits every product manager should focus on, presented by Mass DELAIRI.
Watch on YouTubeBooks & learning
Explore the books →Making difficult concepts easier to understand through writing, diagrams and creative explanation.
LEARNING INTERESTS
Mathematics.
Science.
Clearer understanding.
Student education has its own place in my wider body of work.
Making difficult concepts clear through writing and visual explanation.A guiding principle
IDEAS IN CONVERSATION
Speaking
Practical AI, useful automation and clearer product thinking.
Explore speaking topics →I work at the intersection of technology, clear explanation and creativity. I build practical solutions for business people, while helping those who want to learn become more confident using technology themselves.
WORK WITH Mass DELAIRI
What could work
better in your business?
Finding company information. Automating repetitive tasks. Getting useful product feedback. Start with the problem you want to solve.
Start a conversation